FOR IMMEDIATE RELEASE
Pasta Makers Strike Gold Again
Al Dente Pasta Company introduces Turmeric Pinchetti Pasta, the first of its kind in shape and flavor!
WHITMORE LAKE, MICHIGAN, July 2018
America’s venerable artisanal pasta makers Monique and Dennis Deschaine have been proudly rolling out Al Dente Pasta® since 1981. Blending the finest ingredients with traditional, small-batch production, Al Dente is famous for its fresh taste, homemade texture and quick cooking time.
While under the tutelage of the incomparable Marcella Hazan, influential Italian chef and cookbook author, Monique learned the secrets to making perfect pasta. Hazan stressed the importance of “rolling out the dough” to achieve truly “tender but firm” pasta with a fresh, sublime texture. The Deschaines have never strayed from Marcella’s advice!
Putting a modern twist on old-world traditions has been Al Dente’s m.o. for almost four decades. Passionate pioneers of the artisanal food movement, the Deschaines have always demonstrated an ability to recognize and capitalize on trends in the food world. Now they’ve done it once again!
The Shape of Things to Come
After 37 years of rolling out fettuccine, linguine and pappardelle, Al Dente has introduced brand new pasta shapes! Collectively named “Piccolo Pasta” they are made by first mixing cage-free eggs and durum wheat sourced directly from farmers. The dough is then rolled out, cut and formed into three shapes: Turmeric Pinchetti™ (little pinches), Egg Bonnetti™ (little bonnets) and Spinach Farfalletti (little butterflies). If you’ve never before seen these shapes, that’s because they have never been available on the US market! Piccolo means “little” in Italian but these little shapes are big in flavor!
Turmeric Pinchetti has already become the talk of the town. This good-for-you pasta is made with the same handcrafted care that marks all Al Dente® Pasta products. What makes it different is that it features Turmeric, the ingredient making big headlines for its antioxidant and anti-inflammatory properties. In addition, the active compound in Turmeric, curcumin, is being touted for its antidepressant qualities by causing an increase in serotonin and dopamine, the “feel-good” chemicals in the brain.
“We couldn’t be more excited about our Piccolo Pasta Shapes,” says
Monique Deschaine, founder of Al Dente. “It has been our dream to introduce a truly unique pasta shape, different from the traditional shapes currently available. We feel that we’ve raised the bar in artisanal pasta production and are thrilled to be leading the way with these new products.”
About Al Dente
From their humble beginnings in a friend’s kitchen, Al Dente has grown to become one of the country’s most popular brands of specialty pasta. In addition to the original pastas, including such flavors as Spinach Fettuccine, Squid Ink Fettuccine and Spicy Sesame Linguine, Al Dente’s reduced-carb Carba-Nada® Pasta has become the #1 selling fettuccine on Amazon!
“Our Carba-Nada has always been appreciated by carb-conscious foodies and the diabetic community. More recently the Weight Watchers of the world have discovered Carba-Nada and sales have been through the ceiling”, says Dennis Deschaine.
Packaged in a clear bag with an iconic oval label and checkered logo, Al Dente’s Carba-Nada and Classic Pastas are available in all 50 states for approximately $3.99 to $4.49. The new Piccolo Pastas will are already beginning to appear on store shelves and are also available on Al Dente’s website…www.aldentepasta.com